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Hoda Kotb and boyfriend, Joel, aren’t the only Today Show celebs who frequent cryotherapy machines – both Al Roker and Craig Melvin are fans of the therapy, too. Hear what they had to say about it: According to a 2016 study conducted by Impact Cryotherapy, the leading US-manufacturer of whole body cryotherapy systems, the top…

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Atlanta Legends to Partner with Cryoshift Cryotherapy to Provide Players with Elite Recovery Services ATLANTA, Ga – March 18, 2019 – Cryoshift Cryotherapy – Alpharetta, the flagship Cryoshift Cryotherapy Wellness Center, announced a partnership with the Atlanta Legends, an Alliance of American Football organization. This partnership will benefit Atlanta Legends players, providing them with exclusive access…

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Surprisingly enough, cryotherapy, or cold therapy, is not a modern invention – in fact, the practice has been around for decades. Did you know that ancient papyrus scrolls have been found documenting the application of ice on a number of patients? Cool, right?  So what else is there to know about the history of cold therapy…

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Who doesn’t love a massage? Similar to a massage, NormaTec compression therapy applies pressure on the legs and other areas of the body. This releases tension, increases blood flow and reduces pain and soreness. Traditional compression therapy used therapeutic socks or stockings made with elastic, which constrict to allow veins to loosen. In 1998, bioengineer…

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Founded by Senior Impact Cryotherapy, Inc. Executives and Experienced Wellness Franchise Executive ATLANTA–(BUSINESS WIRE)–Cryoshift Cryotherapy, a new franchise concept to transform the whole body cryotherapy and wellness industry, announced its first location open in Atlanta, GA, with plans to open additional Wellness Centers in 2018 and 2019. Cryoshift Cryotherapy was founded by the executives who…

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As with exercise, traditional and infrared saunas cause you to sweat and increase your heart rate. But there are differences between an infrared sauna vs. a regular sauna. Heating your body, not the air Regular saunas use heaters to warm up rooms to as high as 195 degrees Fahrenheit. As the air temperature increases, so…

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According to Webster, an athlete is “a person trained or skilled in exercise, sports or games requiring physical strength, agility or stamina.” With sports reaching unprecedented levels of intensity, today’s athletes are training harder than ever, pushing their bodies to the edge of their physical limits to win and reach their goals. To sustain their…

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Whole body cryotherapy, aka cold therapy, has become increasingly popular among professional athletes, celebrities, fitness enthusiasts, chronic pain sufferers and even the everyday person – but why? According to a 2016 industry survey with over 300 respondents, cryotherapy goers have reported that a 3-minute chill session provides them the following benefits: Pain Management Have you…

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